Published on: Wednesday, 29 April 2026
Primakara University once again demonstrated its commitment to supporting entrepreneurship development by contributing lecturers as speakers in an entrepreneurship training program organized by the Department of Cooperatives, Small and Medium Enterprises, and Trade of Jembrana Regency on April 29.
During the event, Ida Bagus Ardhi Putra, S.Kom., M.Pd. delivered a session on Objectives and Key Results (OKR) for MSMEs, focusing on strengthening business planning and measurable goal achievement for entrepreneurs.
Meanwhile, I Gede Juliana Eka Putra, S.T., M.T. presented material on the Business Model Canvas, introducing participants to strategic approaches for designing and developing more effective and sustainable business models.
Through this training program, participants gained practical knowledge and insights into business development in the digital era, including innovation strategies, business planning, and the utilization of technology to support MSME growth.
The activity is expected to encourage entrepreneurs to become more adaptive, creative, and competitive in the rapidly evolving digital economy.
Primakara University lecturer Made Adi Paramartha Putra, S.T., M.T., Ph.D., was invited as a speaker on TVRI Bali’s Dialog Antar Nusa program on August 6, 2026. Under the theme “AI Utilization, From Learning Spaces to Digital Business,” the discussion explored the opportunities and challenges of Artificial Intelligence (AI) in education and digital business development.
Primakara University collaborated with SMAN 2 Abiansemal through the AKURASI (Accounting Literacy and Education Action) Program on July 31, 2026. Joined by around 300 tenth-grade students, the program provided financial literacy education covering money management, saving, budgeting, and the importance of developing healthy financial habits from an early age.
Primakara University continues to support the growth of local MSMEs through digital marketing education. Through the Digital Marketing Training for MSMEs in Sanur Kauh Village, participants gained practical insights into leveraging digital platforms to expand market reach, strengthen branding, and enhance business competitiveness in the digital era.