Published on: Tuesday, 3 March 2026
Personal branding has become an important key for the younger generation in building a professional image in the digital era. It is no longer sufficient to simply be active on social media; students also need a dedicated digital space that can represent their potential, showcase their work, and reflect their personal identity. Based on this need, students of SMAN 3 Mengwi participated in a training session on microsite development and management as a digital portfolio on Monday, March 2, 2026. The activity was guided by a lecturer from Primakara University, I Gede Putu Krisna Juliharta, S.T., M.T., who provided insights on strategies for organizing personal profiles, displaying creative works, and building a strong and relevant digital identity. Through this activity, students are expected to be better prepared to face both higher education and the professional world by strengthening their digital competencies and developing the ability to build personal branding in a professional manner.
Primakara University lecturer Ni Made Estiyanti, S.E., M.Si., Ak., Ph.D., served as a speaker at the 9th Week of the Mekaarpreneur Training on August 20, 2026. Under the theme “UMKM Ready to Level Up: Upgrade Your Product, Prepare Your Business,” the session provided MSME entrepreneurs with insights into improving product quality and preparing their businesses for sustainable growth and competitiveness.
Primakara University lecturer Made Adi Paramartha Putra, S.T., M.T., Ph.D., was invited as a speaker on TVRI Bali’s Dialog Antar Nusa program on August 6, 2026. Under the theme “AI Utilization, From Learning Spaces to Digital Business,” the discussion explored the opportunities and challenges of Artificial Intelligence (AI) in education and digital business development.
Primakara University lecturers contributed to a Bookkeeping Training Program for MSMEs in Badung Regency, held from August 6–10, 2026. Featuring Ketut Tri Budi Artani, S.E., M.Si., Ak., CA., CSRA., CFMA and Desak Putu Nitya Dewi, S.E., M.Si. as speakers, the program provided MSME owners with practical knowledge and skills for better bookkeeping.