Published on: Thursday, 7 May 2026
Primakara University once again demonstrated its commitment to supporting sustainable MSME development through a collaboration with the Bali Provincial Office of Cooperatives and MSMEs in the GREEN UMKM: Sustainable Business Network Innovation Downstreaming Program, held on May 7, 2026, at the UPTD PLUT KUMKM Hall, Bali Province.
The activity involved 15 MSME participants who received insights into sustainable business development, innovation strategies, and market strengthening approaches in the digital economy era.
During the program, Ida Bagus Ardhi Putra, S.Kom., M.Pd. delivered a session titled “Market Access, Validation, and Customer Research.”
Through the session, participants learned the importance of understanding market needs, validating business ideas, and developing customer-oriented business strategies to support sustainable growth.
The GREEN UMKM initiative serves as a strategic effort to encourage local MSMEs to become more innovative, adaptive, and capable of building sustainable businesses amid rapidly changing market and technology trends.
Through collaborations like this, Primakara University continues to strengthen the entrepreneurial ecosystem while supporting the growth of competitive MSMEs that generate positive impacts for society and the environment.
Primakara University lecturer Ni Made Estiyanti, S.E., M.Si., Ak., Ph.D., served as a speaker at the 9th Week of the Mekaarpreneur Training on August 20, 2026. Under the theme “UMKM Ready to Level Up: Upgrade Your Product, Prepare Your Business,” the session provided MSME entrepreneurs with insights into improving product quality and preparing their businesses for sustainable growth and competitiveness.
Primakara University lecturer Made Adi Paramartha Putra, S.T., M.T., Ph.D., was invited as a speaker on TVRI Bali’s Dialog Antar Nusa program on August 6, 2026. Under the theme “AI Utilization, From Learning Spaces to Digital Business,” the discussion explored the opportunities and challenges of Artificial Intelligence (AI) in education and digital business development.
Primakara University lecturers contributed to a Bookkeeping Training Program for MSMEs in Badung Regency, held from August 6–10, 2026. Featuring Ketut Tri Budi Artani, S.E., M.Si., Ak., CA., CSRA., CFMA and Desak Putu Nitya Dewi, S.E., M.Si. as speakers, the program provided MSME owners with practical knowledge and skills for better bookkeeping.