Published on: Tuesday, 5 May 2026
Primakara University once again demonstrated its commitment to supporting local MSME development through a collaboration with the Bali Provincial Tourism Office in a competency development training program held on May 5, 2026.
The training featured two lecturers from Primakara University as speakers: I Gede Wirya Mahendra Nandanawana Putra, S.Kom., M.Sn., who delivered material on Packaging Design, and Kurniawan Joko Purnomo, S.Kom., M.M., who presented strategies for Marketing through Marketplace Platforms.
During the packaging design session, participants learned the importance of visual product presentation in attracting consumers and strengthening brand identity. Meanwhile, the marketplace marketing session introduced participants to digital strategies for expanding market reach and increasing product sales through online platforms.
A total of 20 MSME participants attended the training enthusiastically and gained practical knowledge that can be directly applied to their businesses, especially in branding and digital marketing development.
Through this initiative, local MSMEs are expected to become more adaptive to modern market trends and improve their competitiveness through design innovation and digital technology utilization.
Primakara University collaborated with IKIP Saraswati Tabanan in the 2026 Microsoft Office Training Program. Led by lecturer A.A. Ita Paramitha, S.Pd., M.Kom., the session equipped students with Microsoft PowerPoint and internet skills to enhance their digital communication and presentation abilities.
I Gede Putu Krisna Juliharta, S.T., M.T., a lecturer at Primakara University and Chairman of RTIK Bali, delivered a digital transformation training for the officials and staff of Tibubeneng Village. The program focused on digital-based organizational performance management to strengthen efficient, transparent, and technology-driven public services.
Made Adi Paramartha Putra, Ph.D., a lecturer at Primakara University, served as a speaker at the SITEFEST 5.0 Teachers Workshop themed "Optimizing Learning with AI." The session introduced educators to practical applications of Artificial Intelligence (AI) to create more effective, creative, and future-ready learning experiences.